It’s the moment that can catch any salesperson off guard—when a prospect says, “You’re more expensive than your competitor.”

💡 Be prepared. Whether you have a coach or not, you need to role-play these objections regularly. Even if you’re a small business, practising once a fortnight can make all the difference.

✔️ When you're confident in your value and not thrown off by price objections, you can respond with clarity, explain why you're worth it, and keep the conversation moving forward.

Want to hear more? Check out episode 160 of the InboundBuzz Podcast here: hubs.ly/Q039L0yw0

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